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Estee Lauder Companies opens first-of-its kind retail concept at Dallas-Fort Worth International Airport
A new cosmetics store has opened at the Dallas-Fort Worth International Airport. (Courtesy Joseph Brewster)
Estee Lauder Companies opened a new retail outlet Dec. 18 at the Dallas-Fort Worth International Airport. The storefront is located in Terminal D near Gate 25, 2400 Aviation Drive. The first-of-its-kind concept for the business includes merchandise driven by consumer insights. The space has been constructed to be fluid so everything from the layout and signage down to the brands and products can be adapted to match industry trends on an ongoing basis. The store offers Estee Lauder Companies brands Becca, Too Faced, Bobbi Brown and Glam Glow. 972-973-9516. www.elcompanies.com