The Collin County Association of Realtors has been renamed Collin County Area Realtors as part of a rebranding effort, according to a Sept. 13 news release.
The rebrand is an effort to reflect the association’s diverse membership that spans beyond Collin County. By rebranding, the association aims to ensure all members are reflected in its brand and voice, according to the news release.
“The real estate landscape across the metroplex has evolved significantly, and our organization must adapt to reflect our membership,” President Shana Acquisto said in a statement. “Our new name reflects our commitment to inclusivity, growth, and supporting the real estate industry across Collin County as well as the surrounding areas.”
