Noah’s Fine Watches & Jewelry plans to expand into the suite adjacent to its storefront by May at 6363 Dallas Parkway, Ste. 205, Frisco.

About 900 square feet will be added to the store by demolishing a wall between the existing suites, store staff said. The new space will make way for an invite-only, luxury bar where customers will be able to order drinks from a bartender while considering purchases. More inventory will also be available in the new space.

The store sells and buys jewelry, diamonds and Swiss watches. 972-704-3734. www.noahsfinejewelry.com