Frisco’s Planning and Zoning Commission approved plans for 7.5 acres of new retail space on the southwest corner of Custer Road and Main Street at a Dec. 9 meeting.

The development is part of The Grove Frisco, a 735-acre community along Main Street that incorporates single-family homes, luxury apartments, green space and businesses.

Zooming in

Commissioners approved plans for five buildings, each with a retail and restaurant component. The area will feature a central outdoor space with a lawn, cedar pergolas and picnic tables alongside a paved walkway.

The designs were submitted by engineering consulting firm Kimley-Horn, and the land is owned by Custer Main Retail South LLC.


The big picture

The commission approved rezoning for The Grove Frisco’s initial 154-acre development south of Main Street in 2019, and approved plans for an additional 328 acres north of Main Street in 2022.

Several businesses south of Main Street along Custer Road are already operational, including restaurants, cafes and pet care.

What’s next?


The Grove Frisco has plans to add retail spaces in two smaller lots directly adjacent to the 7.5-acre development reviewed by the commission.

Future commercial developments are also planned for the northwest corner of Custer Road and Main Street, according to the company’s website.