Mother Acres is opening its first brick-and-mortar storefront on Oct. 1, selling ground beef, steak cuts, beef tallow-based skincare products, cooking tallow, pickled vegetables and more.
The local impact
The brand, founded by Shayda Torabi Howell and her husband Sage, was created to bring fresh, local products to the community. All beef products are sourced from Keith Cattle Co. in Lincoln, Texas, which is owned and operated by Howell’s family. The full spectrum of beef production happens within a 60-mile radius of Cedar Park, Howell said.
“That is kind of that foundation for us,” Howell said. “We see an opportunity to bring our consumers closer to where their food comes from.”
