Now open
Educated Arms
The locally owned gun shop offers a variety of handguns, shotguns, rifles, firearm accessories and ammunition.
Customers can also use an indoor Mantis laser dry fire range to analyze their shooting to find a firearm that suits them best, owner Jon Jacoby said.
- Opened in late September
- 105 E. Old Settlers Blvd., Ste. 110, Round Rock
- www.educatedarms.com
The bar, locally owned by Place 1 City Council member Michelle Ly and her husband Erik Hall, moved down the street from its previous location at 205 N. Mays Street. The new space features a dog-friendly patio, arcade games, yard games, a pool table and more.
The Rock Sports Bar, also owned by the couple, is in the process of moving from its location to the former Flats building.
- Opened Oct. 28
- 112 E. Main St., Round Rock
- www.theflatsrr.com
The West Coast pizza chain offers classic and specialty pizzas as well as appetizers like wings and mozzarella sticks. The restaurant also features a full-service bar.
- Opened Nov. 8
- 200 University Blvd., Ste. 640, Round Rock
- www.roundtablepizza.com
Serenada Mental Health
The practice, led by Tabitha Ross, a board-certified psychiatric mental health nurse practitioner, opened in October near the border of Georgetown and Round Rock. Ross treats adults with depression, anxiety, post-traumatic stress disorder and more.
The clinic utilizes a holistic mental health approach, which includes diagnostics, therapy, lifestyle guidance and medication management. Treatments offered include Spravato, a nasal spray that targets treatment-resistant depression, and sublingual ketamine.
- Opened Oct. 1
- 2951 FM 1460, Ste. 1602, Georgetown
- www.serenadamentalhealth.com
The restaurant specializes in seafood, including crab, shrimp, oysters, calamari, lobster, catfish and more. Customers can choose from fried baskets, po'boys, boiled seafood and other options.
Sides include dishes like corn on the cob, fried rice, Cajun fries, coleslaw, broccoli and other options. Surfing Crab also offers a variety of cocktails, beer and seltzers.
- Opened Oct. 30
- 2501 S. I-35, Round Rock
- www.surfingcrabtx.com
Black Rock Coffee Bar
The chain offers a variety of brewed coffee and tea beverages, energy drinks, shakes and smoothies. The first Round Rock location opened in 2021, near RM 620.
- Opening TBD
- 1901 E. Palm Valley Blvd., Round Rock
- www.br.coffee
The San Antonio-based bank offers a variety of financial services, such as checking and savings accounts, investments and insurance.
- Opening TBD
- 1901 E. Palm Valley Blvd., Bldg. 2, Round Rock
- www.frostbank.com
The retailer of popular sportswear and sneaker brands will open in a space between Lids and PacSun at the Round Rock Premium Outlets, according to a representative of Simon Malls.
- Opening in December
- 4401 I-35, Round Rock
- www.jdsports.com
The footwear and apparel retailer will open by the end of November at Round Rock Premium Outlets, according to a Simon Malls representative. It will be located next to the Gap outlet.
- Opening in November
- 4401 I-35, Round Rock
- www.newbalance.com
The restaurant chain offers a variety of chicken wings, tenders, sandwiches and other chicken-based items on the menu, in addition to Southern-style sides like macaroni and cheese, potato salad and fried pickles.
- Opening in April
- 2700 Red Bud Lane, Round Rock
- www.slimchickens.com
Round Rock city staff confirmed the project is in the works in October, but it is unclear when it may come online.
Tesla Superchargers offer quick charging solutions for drivers away from home with a 15-minute charge providing up to 200 miles of range.
- Opening TBD
- 210 University Blvd., Ste. 700, Round Rock
- www.tesla.com
Round Rock Area Serving Center is expected to relocate its current thrift store to a new building in January.
The new store will be a 16,000-square-foot store on East Main Street in Round Rock. The store will sell clothes, furniture and home goods.
- Opening in January
- 1075 E. Main St., Round Rock
- www.rrasc.org
The chain restaurant is most known for its burgers, as well as chicken sandwiches, breakfast plates, salads and desserts.
- Opening TBD
- 1901 E. Palm Valley Blvd., Round Rock
- www.whataburger.com
Bubble Bath Carwash
Construction is expected to begin December 2025, though company officials said the opening timeline is still being finalized.
The car wash offers four unlimited wash memberships—Basic, Shine, Wheels and Glow—ranging from about $21 to $39 per month. Each tier adds services such as undercarriage cleaning, tire shine and ceramic wax, plus fuel discounts at QuikTrip. Members can wash as often as they’d like and receive 20% off additional vehicles through multi-car plans.
- Opening TBD
- 9001 County Road 110, Round Rock
- www.thebubblebathcarwash.com
The retailer offers a variety of merchandise such as apparel for men, women and children; accessories; footwear; and home decor.
The Texas Department of Licensing and Regulation project filing states that work to convert the 24,327-square-foot space will begin in December.
- Opening TBD
- 201 University Oaks Blvd., Ste. 1000, Round Rock
- www.burlington.com
Huntington Bancshares
The bank announced in October that it would acquire Cadence Bank, which has several locations throughout Austin, Dallas and Houston.
Huntington Bancshares offers a variety of financial services, including personal and business banking, lending and financial planning.
- 505 E. Palm Valley Blvd., Ste. 100, Round Rock
- www.huntington.com
The nonprofit organization supporting the Round Rock Fire Department held its first fundraising event in November.
Founded this year by RRFD Assistant Chief Wylie and Diedra Brownell, the foundation will provide funding for medical travel and care as well as home repairs following disasters and mental health support through the organization. In its first year, Brownell said the organization will help provide support with participation in a national conference for new cadets and their spouses.
- 797 Sam Bass Road, Unit 204, Round Rock
- www.roundrockfirefoundation.org

