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Wendy Serrano’s pole fitness journey began in 2018, which allowed her to get out of her comfort zone while building strength.
“I fell in love with how empowering it felt,” Serrano said.
That was when she grew inspired to create her own space for people to feel free to express themselves through movement. Serrano opened Serrano Fitness Studio at 111 S. Union Ave., Ste. 119, New Braunfels, in August 2025.
What’s special about it?
Serrano Fitness Studio specializes in pole fitness classes, which focus on building full-body strength through dynamic movements using a pole. Serrano said their pole fitness classes require skin contact for proper grip, so they recommend wearing shorts as opposed to leggings.
“It’s a fun, unique way to build strength compared to a traditional gym,” she said.
Notable quote
Serrano encouraged individuals to “come as they are.”
“The studio is truly for everyone. You don’t have to have experience,” she said.
