The bowling alley off North Austin Avenue along I-35 in Georgetown began operating under the Lucky Strike name in late August.

The history

Previously called Mel's Lone Star Lanes, the business was purchased by the Bowlero Corp umbrella group three years ago, staff said. The location has been operating under the Bowlero name, which rebranded to Lucky Strike Entertainment in December.

The Georgetown alley's first day as Lucky Strike was Aug. 21, and the company's logo and signage was put up that same week. Additionally, the name change came with a few interior updates.

What you need to know


Staff said the change will not impact customers who may have coupons or outstanding offers with old branding.

Lucky Strike Georgetown is hosting a Lucky Launch Party on Oct. 4 from 11 a.m.-2 p.m. Attendees can RSVP and receive a free game of bowling, a $10 arcade gift card and complementary snacks.