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‘Art is for all’: West Chelsea Contemporary offers custom framing services, museum-worthy exhibitions

Austin

‘Art is for all’: West Chelsea Contemporary offers custom framing services, museum-worthy exhibitions

Sponsored by: West Chelsea Contemporary

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West Chelsea Contemporary is a contemporary art gallery in Austin that curates museum-worthy exhibitions featuring world-class blue chip, modern and emerging artists.

In addition to curating museum-worthy art exhibitions, WCC also offers custom framing services for a wide range of items. Customers can bring family photographs, prints from a vacation and even their children’s sports jerseys to the frame shop.

Customers can drop items off or book a framing consultation at two locations:
  • The frame shop at 16746 Fitzhugh Road, Ste. 207, Dripping Springs
  • The gallery and frame shop at 1009 W. 6th St., Austin
Assistant Curator Rachel Beaudoin said the most important aspect of framing is the ability to preserve treasured memories for a lifetime.

“By having their important items framed, customers are able to decorate and elevate their space with personalized art,” Beaudoin said.

At both locations, customers can book an appointment with framing experts and art consultants who will help walk customers through the framing process from start to finish. Consultants often start by asking where the piece of art will be put in the home, which can help direct clients’ artistic vision for the piece.

There are a range of colors and textures customers can choose from, and the frame shop dedicates a whole wall to showcasing its array of frame moldings.

The materials themselves are museum-quality and protect pieces for the long run by being acid free and protecting against UV rays.

“The quality of materials used to frame Pablo Picasso’s work on paper would also be used for any of your child's art,” Beaudoin said. “...It's an important part of why someone might select custom framing because it'll both enhance the beauty of your work, enhance the beauty of your home, but also preserve those memories.

Customers can work with the consultants to pick out three elements: the frame, the mat board and the glass. Once customers decide on their elements, the consultant lays out the choices on the table to show what the finished product will look like.

After everything is finalized, a team of professionals carefully packages the materials and sends it to be framed at the Dripping Springs location. Custom framing requires about two weeks for completion with simpler projects at a quicker turnaround.

In addition to its framing services, WCC’s 8,000-square-foot gallery is free and open to the public seven days a week from 10 a.m. to 6 p.m. Monday-Saturday and noon to 6 p.m. Sundays.

The gallery offers rotating solo and group exhibitions and hosts public programming events such as artist talks and book signings which are also free and open to the general public.

“As a gallery, we strive to be an art-for-all experience,” Beaudoin said. “[We welcome] art enthusiasts, long-time collectors and people who just want to explore, see art and be part of the community.”

Curious to learn more about West Chelsea Contemporary? Visit the gallery’s website for more information on current exhibitions and upcoming events. To stay up-to-date on all the latest news, join WCC’s newsletter and follow along on Instagram.

The above story was produced by Senior Multi Platform Journalist Summer El-Shahawy with Community Impact's Storytelling team with information solely provided by the local business as part of its "sponsored content" purchase through our advertising team.
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