H-E-B breaks ground on store replacing Nutty Brown Amphitheatre

H-E-B broke ground on a new 103,000-square-foot store in South Austin, at the location of the former Nutty Brown Amphitheatre.

The Nutty Brown Amphitheatre closed on Nov. 28, and the plan is to open a new location in Round Rock called Round Rock Amp. H-E-B purchased the property in 2015.

The new H-E-B is designed to honor the historic amphitheater by showcasing memorabilia from the landmark, such as the red brick from the Nutty Brown food oven, according to an H-E-B press release. The store will also include a mural, featuring photography from the amphitheater.

Mike Farr, the owner of Nutty Brown, gifted guitars signed by Texas artists to the store to be displayed within the shop.

“It means a lot to me that H-E-B cares enough about the history at Nutty Brown and plans to pay homage to it in some way,” said Farr in the press release. “ ... It’s a surreal concept to think that a place I’ve walked into and owned for two decades is now where I’m going to buy milk and bread. But I’m excited to see it and excited to be a part of it.”

The H-E-B is expected to be completed by spring 2023.