The Gala @ Weihnachtsmarkt

Please join us to kick off the annual Weihnachtsmarkt 2026 holiday celebration and Christmas market with the Weihnachtsmarkt Gala on Thursday, November 19, 6 – 9 p.m. at the New Braunfels Convention & Civic Center.

Your Gala experience includes: Exclusive shopping with over 60 artisans, vendors Dinner Full Bar Live music from the Dirty River Boys Entry into the market Friday-Sunday, November 20-22.

Attire is business casual, holiday chic.

The Weihnachtsmarkt Gala and Market are The Sophienburg Museum & Archive’s biggest annual fundraiser. We are grateful for your support and look forward to celebrating with you!