Read about 12 Georgetown-area businesses located west of I-35 that have recently opened, are coming soon, are in the news or have closed.
Now open
1. I <3 Churros


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Read about 12 Georgetown-area businesses located west of I-35 that have recently opened, are coming soon, are in the news or have closed.
Now open
1. I <3 Churros
The food truck, which launched at Georgetown’s Christmas Stroll, can now be found parked permanently at Tasty Trails Food Fun & Brew, owner Cesar Velasco said. The business sells traditional churros with fillings, such as dulce de leche and chocolate. The truck also offers churro loops and churro cones.
2. Bex+Co. Salon
The shared-workspace salon will open a new location in the 29 Gateway development near the Liberty Hill and Georgetown border. The new salon will be the company’s first franchise location, led by Raven Eilers.
The banking company broke ground on its second Georgetown location Feb. 4, said Bill Day, senior vice president of corporate communications. Frost has started hiring bankers to staff the new location.
A franchise of the mobile fueling service will serve the Central Texas area, including Georgetown. The company brings fuel to the dock, driveway or job site to eliminate trips to the pump or the need to transport containers of gasoline.
4. Summer Moon Coffee
A location for the coffee spot is planned for Georgetown’s Bluebonnet Plaza development. Construction on the space is set to begin in March and wrap up in June. The coffee house is known for its wood-fired coffee roasting process and signature Moon Milk creamer.
5. Frankie’s NY Style Pizza & Pasta
The restaurant reopened Jan. 19 after damage from a nearby October 2024 fire forced the restaurant to close, manager Jeff Metalia said. The Italian spot serves garlic cheese bread, salad, pasta entrees, pizza and subs.
The water feature will undergo renovations and regular maintenance that will address flagstone deterioration and work to maintain the anti-slip surfacing, following City Council approval Jan. 13. The $179,041 renovations are expected to wrap up by mid-March.
Four soccer fields at the park will be converted from natural grass to artificial turf through a sponsorship with Lonestar Soccer Club. The upgrades reduce impacts from drought and wear, and allow for longer playing time. For the $8.9 million project, Lonestar Soccer Club will fund $6.5 million, and the county will pay for the remaining $2.4 million.
Located in the Williamsburg Village Center, the self-service ice and water business came under the ownership of Michael Moody on Jan. 1.
9. Juan & Lupe’s Kitchen
The restaurant first opened off Williams Drive in 2020, and marked its five-year anniversary in October. The locally owned spot served Southern-style Mexican food, including tacos and tortas. The restaurant announced its closure in a statement posted to Facebook.
The business served an array of Italian food, including artisan pizzas, pasta, wings, stromboli and salads.
The facility closed following the retirement of provider Dr. James Curlee. The practice helped diagnose and treat snoring and sleep disorders. Georgetown Sleep Equipment and Supplies remains open for continuous positive airway pressure, or CPAP, equipment.

