“We bought this building because we love Lewisville, and one of our partners is from here,” he said. “We wanted to ... be more of an entertainment venue because that ties into the whole community thing. That’s what we felt like was missing down here.”
The restaurant fuses Baja and Tex-Mex cuisine. While food is important, Baja Rita’s is more than a restaurant, Ledford said.
“There are a lot of Tex-Mex restaurants. All of them find their own little niche, and they do different things,” he said. “Our little thing was, ‘We’re going to do that, and we’re going to have a kind of Baja-inspired feel, but really build it around drinks, atmosphere, live music and a good time.”
Baja Rita’s menu features staples such as tacos, enchiladas and fajitas. The restaurant’s most popular item, the Baja street taco, is a nod to the street food found in the Baja California region, Ledford said.
Other best sellers include the surf and turf, queso, and wide variety of margaritas. The restaurant recently launched a weekend brunch menu, which includes a Mexican version of chicken and waffles, Mexicano French toast, breakfast tacos and huevos rancheros.
Everything is made from scratch, Ledford said. Baja Rita’s also offers catering and a group dining menu for larger events.
The community atmosphere is one of Baja Rita’s most important features, Ledford said. Patrons can dine, play games and listen to live music from local artists on the outdoor patio, which features colorful silos that can be reserved. The restaurant also regularly hosts trivia nights and music bingo.
“When we built out all this branding, it was around a kind of surfer, Baja. That’s the whole vibe,” he said. “Seafood, street tacos, Baja vibe in the middle of Texas with country music and a Lewisville feel.”
Baja Rita’s
253 W. Church St., Lewisville
469-240-0165
https://bajaritas.com
Hours: Tue.-Thu. 11 a.m.-9 p.m., Fri. 11 a.m.-10 p.m., Sat. 10 a.m.-10 p.m., Sun. 11 a.m.-9 p.m., closed Mon.