Apple Blvd Boutique opened May 10 at 8760 7th St., Frisco. The women’s clothing brand, started by couple Katie and Johnny Apple, offers garments in a multitude of styles, and "aims to dress every woman fabulously for under $100." A variety of tops, bottoms, dresses, outerwear and more can be found at the store or online. 469-588-8468. www.shopappleblvd.com