Crush Taco to open second Frisco location

Crush Taco plans to open a second location in January at the former location of Jenevein's, 360 Stonebrook Parkway, Ste. 100, Frisco. (Courtesy Chelsea-Bee Photography)
Crush Taco plans to open a second location in January at the former location of Jenevein's, 360 Stonebrook Parkway, Ste. 100, Frisco. (Courtesy Chelsea-Bee Photography)

Crush Taco plans to open a second location in January at the former location of Jenevein's, 360 Stonebrook Parkway, Ste. 100, Frisco. (Courtesy Chelsea-Bee Photography)

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Crush Taco also serves frozen margaritas, specialty sodas and local beers. (Courtesy Chelsea-Bee Photography)
Crush Taco plans to open a second location in January at the former space of Jenevein's, which was at 360 Stonebrook Parkway, Ste. 100, Frisco.

The taco shop, currently open at 11445 Dallas Parkway, Ste. 230, Frisco, serves a variety of dishes, including the cornflake crusted shrimp taco, chorizo fries and fried chicken "elotes" taco. Drinks include frozen margaritas, specialty sodas and local beers.

Owner Mo Assi said a goal of his has been to expand his brand within five years of the original Crush Taco’s opening. With Crush Taco’s fifth anniversary upcoming in December, Assi looks forward to expanding his eatery’s presence throughout North Texas.

The second location, he said, pays homage to “deep roots” in Frisco.

“My whole plan was that I would start expanding the brand within that five-year mark,” Assi said. “This is the first step into that.”


Visit www.crushtaco.com or call 469-579-4094 for more information on the restaurant.
By Matt Payne
Matt Payne reports on Frisco City Hall and its committees, Collin County Commissioners and McKinney business. His experience includes serving as online content editor at Fort Worth Magazine and city editor at the Killeen Daily Herald. He is a 2017 graduate of the Frank W. and Sue Mayborn School of Journalism at the University of North Texas in Denton.


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