Donna Bennett, Visual Lyrics Floral Artistry founder, is one of 10 family members involved in the Cedar Park flower business.
"I love flowers," Donna said. "It's like sculpting nature into art."
Donna, who is a graphic artist, started Visual Lyrics in 1985, initially offering wall murals and hand-painted clothing. She later added flower arrangements to the business's offerings, and in 1999 her daughter Trisha joined her as a co-owner.
The company offers floral art and decor for parties, trade shows, offices, special events and more. However, weddings capture most of the business.
"We do around 100 weddings a year," Donna said. Donna said she sketches the arrangements and develops a custom design for each client.
Visual Lyrics prefers to use native flowers and plants, Trisha said. Donna's family members individually select greenery and bring in natural elements, some of which are grown in Donna's garden.
"I have never seen anyone [like Donna] who just takes any piece out of nature and turns it into beauty," said wedding photographer and stylist April Skinner.
Skinner has worked with Visual Lyrics since 2009 and said it was natural for her to hire the company for her wedding in 2013.
Since starting Visual Lyrics in a trailer, Donna said the business has built partnerships with other companies and event venues.
"[Before] I didn't have a place to work. When I got someone who was interested, I would go to their house, sit at their dining room table and do a consultation. I had to do the flowers out of my kitchen in my little trailer that I lived in."
Later other family members pitched in and helped, Donna said. Now the company has a studio on South Bell Boulevard in Cedar Park at which Donna's three children, two sons-in-law and four grandchildren conduct all aspects of the business.
"Our skills are varied," Donna's grandson Aiden Rogers said. "But put them together and it somehow works."
Visual Lyrics Floral Artistry, 2407 S. Bell Blvd., Cedar Park, 512-244-6720,
www.visuallyrics.com,
www.vintiquerentals.com, Hours: Tue.–Fri. 9 a.m.–5 p.m., Sat. 10 a.m –4 p.m.