Warby Parker launches contact lens brand in stores, including Southwest Nashville locations

Contact lens
Warby Parker launched Scout, a new brand of contact lenses, on Nov. 19. (Courtesy Warby Parker)

Warby Parker launched Scout, a new brand of contact lenses, on Nov. 19. (Courtesy Warby Parker)

Eyeglasses provider Warby Parker announced Nov. 19 the company has launched Scout by Warby Parker, a daily contact lens brand that will be available at all WP locations across the U.S., including the company's locations at Edgehill Village, 1207 Villa Place, Nashville and inside the Mall at Green Hills, 2126 Abbott Martin Road, Ste. 142, which opened earlier this year.

“We’re constantly asking ourselves how we can better serve our customers and, at the same time, innovate within our industry to make products and services easier for everyone,” Warby Parker co-founder and co-CEO Dave Gilboa said in a statement. “We recognized that a sizable percentage of our customers also wear contact lenses, which meant they had to visit different doctors and eyewear stores to fulfill all of their vision needs. The addition of Scout really puts us in a position of being a one-stop shop.”

The new contact lenses will be packaged in thinner, more hygienic packaging and are available in three-month supply packs, according to an announcement from the company. www.warbyparker.com


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