Play It Again Sports pivots inventory amid pandemic

Photos by Wendy Sturges/Community Impact Newspaper
Photos by Wendy Sturges/Community Impact Newspaper

Photos by Wendy Sturges/Community Impact Newspaper

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For those who are returning to sports this fall or wanting to get into shape at home, Play it Again Sports in Brentwood offers a wide range of sporting goods to help athletes gear up.

Owners Brent and Cynthia Wenger took over ownership of Play It Again Sports in March 2019 and have since turned the store into a one-stop shop for the sports that residents care about most.

“We’re family-owned and family-operated,” Cynthia Wenger said. “We live in this area—it’s very, very family-focused. Our daughter works here. When people come in, they’re not talking to a corporate [company], and I think that’s kind of cool.”

Play It Again Sports offers a wide variety of sports equipment and accessories for youth and adults, from their wall of hockey skates and sticks to golf gear. The store offers new and gently used goods, a more price-friendly option for parents of athletes that often outgrow equipment quickly, Wenger said.

“Skates are really expensive and if they can find something that’s used—what a great way to save money and continue to do something you love,” Wenger said.


The store also carries home gym equipment, which has become very popular as people are choosing to work out at home as opposed to a public gym, she said.

“Home gym and fitness is a huge, huge focus right now, and [we’re] just making sure that people have what they need,” she said.

The shop has also recently stocked its inventory of bicycles, which have been hard to find during the pandemic, she said. Wenger said the store has also made modifications, including strongly encouraging customers to wear masks inside the store and offering curbside services.

“I think the most interesting thing has just been pivoting and saying, ‘This is what we used to do, and this is what we have to do now,’” she said.

Play It Again Sports has also begun carrying special safety equipment, such as face shields, as sports have resumed under new coronavirus-related regulations.

The business has worked to get involved in the community, Wenger said. In addition to sponsoring local school events, the store is one of the sponsors for the upcoming Graceworks Ministries Inc. Turkey Trot and will hold an event Dec. 1 for Tennessee Kids Belong, an organization that assists foster families.

I like that aspect of it, just getting to know the people that are local and getting involved in their lives in meaningful ways,” Wenger said.

Sell sports equipment in-store

Play It Again Sports offers a program through which customers can sell gently used sporting equipment for cash or store credit.

Selling requirements

Items should be clean and unbroken.

Items should still be in line with current

safety certifications.

For large items, such as gym equipment, email photos of the item before bringing to the store.

Credit rates

Cash: Customers get 30% of the item’s sale price if they choose the cash option.

Store credit: Customers will get 40% of the item’s sale price in credit to spend in the store.

Consignment: Customers will get 50% of the item’s sell price if sold on consignment. This option is only for large items, such as gym equipment.

Play It Again Sports

1701 Mallory Lane, Brentwood

615-661-1107

www.playitagainsportsbrentwood.com

www.facebook.com/playitagainbrentwood

Hours: Mon.-Fri. 10 a.m.-7 p.m., Sat. 10 a.m.-6 p.m., Sun. noon-5 p.m.
By Wendy Sturges
A Houston native and graduate of St. Edward's University in Austin, Wendy Sturges has worked as a community journalist covering local government, health care, business and development since 2011. She has worked with Community Impact since 2015 as a reporter and editor and moved to Tennessee in 2019.


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