Sugar Drop in Brentwood frosts cakes, fosters creativity


After taking ownership of the 50-year-old Brentwood business in 2017, Brooke O’Dell said she and her staff have worked to take Sugar Drop from a cake and bridal shop to a destination revolving around all things sugar.

“Sugar Drop has always been a cake supply store,” O’Dell said. “We felt like that was kind of a natural fit and designed for the vision of what we wanted. We really do want people to kind of feel like they’re a kid in a candy store, and that’s really our dream for the space.”

Today, Sugar Drop is a hybrid bakery and shop, offering everything customers need to create their own cake, or a finished cake to take home.

O’Dell, a self taught baker, creates cakes with housemade buttercream  in a range of flavors, including triple chocolate and Southern caramel. Cakes can be ordered in advance by calling the store. The store also offers ready-made cookies and dessert bars as well as Blue Bell ice cream.

The shop offers a wide selection of edible decorations, Sweetapolita sprinkles, coloring and flavorings as well as baking tools.

Customers can customize their own mix from the sprinkle bar or buy chocolate by the pound. O’Dell said Sugar Drop also offers candies, gifts and decorating items such as balloons and greeting cards.

Sugar Drop also features an event space where customers learn to make their own creations, including cookies, buttercream frosting, fondant and more. O’Dell said classes are taught by staff but also feature world-renowned decorators and bakers who come to the area to teach.

Classes cost between $35-$150, ranging from beginner classes to more advanced courses. The business also hosts private events and a summer camp beginning in June for children ages 8 and older.

“We really wanted you to be able to kind of color outside the lines here with your food and really just be able to play with your food because there’s really not a lot of places that kind of foster that creativity,” she said. “At the end of the day, we really want the children, or any student really, to feel really proud of what they’ve created.”

O’Dell said one of her favorite things about owning the business is watching bakers find a sense of accomplishment in their confectionery creations.

“A big thing of ours is we want to really foster a sense of a creative community with kindness,” O’Dell said. “We want people to feel very welcome. You leave on a sugar high, and then you want to come back.”

Sugar Drop
7020 Church St. E., Ste. 10, Brentwood
Hours: Mon.-Fri. 10 a.m.-5 p.m., Sat. 10 a.m.-2 p.m., closed Sun.

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Wendy Sturges
A Houston native and graduate of St. Edward's University in Austin, Wendy Sturges has worked as a community journalist covering local government, health care, business and development since 2011. She has worked with Community Impact since 2015 as a reporter and editor and moved to Tennessee in 2019.
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