Kristina Shackelford

Associate Publisher

Kristina Shackelford grew up on Lake Conroe and learned to appreciate the value of a hometown and a love for water. After finishing her degree at Northwestern State University in Natchitoches, Louisiana, she naturally found her way back to the Houston area.

With a passion for the local community, small businesses and giving back, Kristina knew Community Impact Newspaper was a natural fit. Before becoming an Impacter, she was an avid reader and always looked forward to checking out the newest businesses coming to town in her edition of CI. What Kristina loves most about her job is being able to meet the members of the great communities that CI serves.

Kristina is an active member and currently serves on the board of directors of the Fort Bend Chamber of Commerce and previously served as an ambassador for the Cy-Fair Houston Chamber of Commerce. When she’s not devoting her time and energy to the community, Kristina enjoys entertaining her family and friends and spending time outdoors with her golden retriever, Miller Thyme.

 

The best advice Kristina would give a young professional …

“Be open to new ideas, and don’t be afraid to step out of your comfort zone. It is amazing what you can accomplish on the other side of fear.”

How she fosters creative and innovative thinking …

By having fun! Work hard and play harder is the motto Kristina lives by, and she encourages her staff to not take themselves too seriously. Office games, dance breaks and team outings are just some of the things she does to keep the work environment an exciting, creative and collaborative one.

What makes Kristina passionate about her job …

Hearing the excitement from others when she’s out in the community. People frequently tell her all the ways they love CI and how it has helped them become more educated about their communities.