New businesses are coming to the ground-level commercial suites of apartment complex The 704. Bon Bon Macarons opened Dec. 30, and River Rock Dental and World of Beer are under construction. The first wave of businesses at The 704 opened in the fall. Those stores include Boardwalk Fresh Burgers and Fries, EyeRis Vision, Toasties Sub Shop and aRoma Italian Kitchen. Brueggers Bagels closed its shop at The 704 on Nov. 13; a sign directed customers to its Bee Caves Road location. The 704, 3401 S. Lamar Blvd., 512-445-0704, www.liveat704.com