Urban Hardware: Alpharetta business combines big-box store feel with small-town service

Assistant Manager Colby Rodgers (left) and General Manager Ronald Founds (right) helped open Urban Hardware in April 2019. (Kara McIntyre/Community Impact Newspaper)
Assistant Manager Colby Rodgers (left) and General Manager Ronald Founds (right) helped open Urban Hardware in April 2019. (Kara McIntyre/Community Impact Newspaper)

Assistant Manager Colby Rodgers (left) and General Manager Ronald Founds (right) helped open Urban Hardware in April 2019. (Kara McIntyre/Community Impact Newspaper)

Image description
Rescued Wine, a California-based candle company, uses recycled wine bottles to hold its handmade, all-natural soy candles in scents such as IPA, stout, lager, merlot and coconut ale. (Kara McIntyre/Community Impact Newspaper)
Image description
A variety of power tools and hardware accessories can be found at Urban Hardware, including DeWalt and Makita products. (Kara McIntyre/Community Impact Newspaper)
Image description
The store offers a selection of outdoor furniture, with 16 new patio sets arriving throughout March. (Kara McIntyre/Community Impact Newspaper)
Image description
Guests can find spray paint, regular paint, cabinet hardware, power tools, grills, plants and more in the store's 40,000-square-foot facility.
After 26 years at Home Depot, General Manager Ronald Founds said he left the familiarity of a big-box retail store to help start Urban Hardware. He felt a void in his life, he said, and felt Urban Hardware could fill that void—both in his life and in the Alpharetta community.

“When I heard about what [owner Lee Pell] was trying to do with Urban Hardware, I was like, ‘Holy cow, that’s something I want to be part of,’” Founds said. “I got one last fight left in me, and I wanted to give it a shot on bringing a company out of the ground.”

Urban Hardware’s 40,000-square-foot building is home to a variety of home improvement and hardware products, ranging from power tools, cabinet hardware and lighting fixtures to paint, home decor and patio furniture. The store also offers blade sharpening, key cutting, re-screening of doors and windows, pipe cutting and threading, glass cutting and minor home repair services.

“To make a successful town, you need a hardware store, a grocery store, restaurants and clothing stores,” Assistant Manager Colby Rodgers said. “We’re kind of in a hardware desert right here, and I think we filled that last piece that the downtown Alpharetta needed.”

Rodgers said offering such a variety of products and services achieves the goal of being a one-stop shop for anything a customer needs to turn his or her house into a home, but with the customer service of a local business.


“Our motto is ‘Where service and selection matter,’” Rodgers said. “When [customers] walk in the door, we give them the small-town hardware feel, but in a 40,000-square-foot footprint.”

While running a startup business comes with sacrifices and challenges, Founds said the customers and the employees make the “rollercoaster” worth it.

“Everybody in here gives 110% to help us make this place run because they care. They see the value in what we’re doing. Our employees are just ... they’re busting their tails for this,” he said. “We’re still learning, but we’re so grateful to be part of the community.”

Giving back

Rescued Wine, a California-based candle company, uses recycled wine bottles to hold its handmade, all-natural soy candles in scents such as IPA, stout, lager, merlot and coconut ale. Pet candles are also available in clean home and fresh grass scents, which neutralize pet odors and help relax both dogs and cats.

A portion of the proceeds from any Rescued Wine candle purchase goes back to animal rescues across the country.

Only select stores carry these candles, and Urban Hardware is one of eight stores in the north Fulton County area that sells them.

Rodgers said this is just one example of what makes Urban Hardware unique.

“These candles are just one example of the products we offer that you won’t find in Home Depot or Lowe’s. We’ve got something for everyone, whether you’re looking for home decor items or trying to complete a do-it-yourself home project,” Rodgers said.

Urban Hardware

11770 Haynes Bridge Road, Ste. 501, Alpharetta

770-299-8225

www.urbanhardware.com
By Kara McIntyre
Kara started with Community Impact Newspaper as the summer intern for the south Houston office in June 2018 after graduating with a bachelor's degree in mass communication from Midwestern State University in Wichita Falls, Texas. She became the reporter for north Houston's Tomball/Magnolia edition in September 2018, moving to Alpharetta in January 2020 after a promotion to be the editor of the Alpharetta/Milton edition, which is Community Impact's first market in Georgia.


MOST RECENT

The U.S. Census Bureau will halt its counting operation a month earlier than expected. (Courtesy U.S. Census Bureau)
U.S. Census Bureau to halt counting operation a month earlier than expected

The self-response deadline has moved up to Sept. 30.

Coronavirus cell
Alpharetta's Wills Park Pool closes after staff member tests positive for COVID-19

An employee of the Wills Park Pool tested positive for COVID-19, resulting in the closure of the Wills Park Pool until further notice, city officials announced Aug. 3.

Woman getting a facial
Clean Your Dirty Face facial bar expected to open by early November at Halcyon

The facial bar is anticipated to open in late October or early November.

Sorry we are closed sign board hanging on door
Alpharetta's My Stir Fry permanently closes

The restaurant announced its permanent closure June 6.

Brown bag school lunches
Fulton County Schools to host drive-thru version of First Day Fulton on Aug. 1

The event will take place at Banneker High School in south Fulton County and North Springs High School in north Fulton County.

Coronavirus cell
Coronavirus in Georgia: 3 of 4 Alpharetta, Milton ZIP codes see decline in new cases

Alpharetta and Milton ZIP codes 30022, 30005 and 30004 saw decreases in the number of new cases in two two-week periods, while ZIP code 30009 saw an increase during that time, according to the latest epidemiology report from the Fulton County Board of Health.

Regal movie theaters plan to reopen Aug. 21. (Dylan Skye Aycock/Community Impact Newspaper)
Here’s what the moviegoing experience will look like when Regal theaters reopen this summer

Face masks will be required of guests in lobbies, hallways, restrooms and in auditoriums when not eating or drinking.

The resolution was passed by the AFT's 45-member executive council and announced by AFT President Randi Weingarten during the union's biennial convention July 28. (Graphic by Ronald Winters/Community Impact Newspaper)
American Federation of Teachers releases resolution supporting 'safety strikes' as 2020-21 school year approaches

According to AFT President Randi Weingarten, the ability for schools to reopen safely hinges on the federal government as state budgets continue to get slashed amid the pandemic-induced economic downturn.

Coronavirus cell
Coronavirus in Georgia: Current hospitalizations show decreases for first time since early June

Current hospitalizations have shown mostly decreasing totals over the last seven days, according to COVID-19 data from the Georgia Emergency Management and Homeland Security Agency.

Construction cones
City of Alpharetta approves construction plan contracts to add lanes to Old Milton Parkway

Alpharetta City Council approved contracts at the July 20 meeting to continue progress on the widening of Old Milton Parkway between North Point Parkway and Kimball Bridge Road.